Transaction Comps Case Study - Applying Transaction Comparables to the Case Company

• 06:47
• comparable transactions, EBITDA, LTM margin, Multiples

How to use transaction comparables to value Red Bull, a private company in the energy drink market, based on historical deals of similar companies. The limitations and challenges of this method, such as the lack of comparable transactions, the quality differences between Red Bull and its peers, and the changes in the market multiples over time.