Series A - Scorecard, Risk Factor Summation, Other
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Introducing the VC method for valuing startups.
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Glossary
Series A Valuation VC VC method Venture CapitalTranscript
There are a number of other possible series A valuation methods.
The scorecard valuation method is similar to the comparable transactions approach where a VC fund would review completed capital raises for similar startups and calculate the average or median valuation implied by the multiples from those other similar capsule raises. It's a bit like valuing a house. When you know the value of similar houses in the neighborhood, it's much easier to value your house. The scorecard valuation method is useful in a crowded or active sector with a lot of similar startups raising rounds of capital and from which they receive implied valuations.
Next, the risk factor summation approach takes a preliminary valuation calculated using another methodology, and then either deducts or adds to the initial value based on an assessment of risks affecting the return likely to be achieved, considering factors such as competition, technology management, or sales and marketing. The risk factor summation method is in practice, very subjective. This is because it's difficult to find an objective point of reference to measure and quantify each risk factor.
Without going into lots of details, there are many other methodologies for valuing series A capital rounds beyond those mentioned so far. These include First Chicago, which uses probability weighted valuation scenarios, also 5 x Your Raise Method, the post money valuation is simply five times the capital injected, and gross profit competitor multiples, where the company's gross profit is multiplied by an industry average valuation multiple.
This variety of approaches reinforces the fact that many VC funds and investors often develop their own strategies to value startups that are pre-revenue or have only nominal revenue.